LIU, Xiaoshun. The Impact of Marketing Strategies on Consumer Purchasing Behavior. Highlights in Business, Economics and Management, [S. l.], v. 48, p. 30–38, 2025. DOI: 10.54097/n26pqj21. Disponível em: https://hbem.org/index.php/OJS/article/view/9. Acesso em: 11 jun. 2026.