WANG, Yijin; ZENG, Zehan. Fan Consumption Behaviour from Herd Effect and Framing Effect - An Analysis Based on Behavioural Economics. Highlights in Business, Economics and Management, [S. l.], v. 58, p. 311–318, 2025. DOI: 10.54097/p731c407. Disponível em: https://hbem.org/index.php/OJS/article/view/470. Acesso em: 16 oct. 2026.