DONG, Luoya. Effectiveness Analysis of Streaming Media Marketing Strategies - Based on SWOT Modeling. Highlights in Business, Economics and Management, [S. l.], v. 60, p. 331–341, 2025. DOI: 10.54097/aca74r56. Disponível em: https://hbem.org/index.php/OJS/article/view/613. Acesso em: 27 apr. 2026.