CHEN, Zezhong; LIU, Yuxin. Live Streaming and Live Shopping in China and the US: -- Take Apple as Example. Highlights in Business, Economics and Management, [S. l.], v. 49, p. 55–64, 2025. DOI: 10.54097/qpfevs80. Disponível em: https://hbem.org/index.php/OJS/article/view/19. Acesso em: 28 apr. 2026.