ZHENG, Yuchi. ‘Conformity’ Or ‘Consumption Trap’? -- Exploring The Relationship Between Personalized Recommendation Marketing Mode and Consumers’ Impulsive Consumption in Tik Tok Mall. Highlights in Business, Economics and Management, [S. l.], v. 56, p. 54–59, 2025. DOI: 10.54097/qek82589. Disponível em: https://hbem.org/index.php/OJS/article/view/345. Acesso em: 24 jun. 2026.