A Study on Benefit Allocation in Joint Distribution of Last-Mile Delivery

Qiuyi Guo

doi:10.54097/3fca3720

Authors

Qiuyi Guo

DOI:

https://doi.org/10.54097/3fca3720

Keywords:

benefit allocation; joint distribution; improved Shapley value method; entropy method.

Abstract

The establishment of a benefit allocation mechanism for last-mile joint delivery alliances aims to stabilize cooperative relationships within the alliance. Based on the traditional Shapley value method, this study extends the approach by incorporating four influencing factors: risk-sharing, resource input, delivery volume, and customer satisfaction. An improved Shapley value-based benefit allocation model is developed for joint delivery alliances to address the issue of simplistic and averaged benefit distribution, providing member enterprises with fair and reasonable allocations. Finally, a case analysis is conducted to validate the improved Shapley value method, demonstrating that the enhanced benefit allocation model facilitates the adjustment of member relationships within the alliance, thereby ensuring the sustainability of cooperative partnerships.

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