Python In the Era of Artificial Intelligence: Advancements in Fintech and social media

Authors

  • XiaoShuo You

DOI:

https://doi.org/10.54097/4hvw1t56

Keywords:

AI and python, financial industry, social media.

Abstract

Python, as a high-level programming language, has gained immense popularity due to its concise syntax, extensive standard library, and cross-platform capabilities. In the fintech sector, Python has played a transformative role by integrating machine learning into risk management, algorithmic trading, and customer service. Traditional risk assessment methods, which rely on historical data and statistical models, often struggle to address the complexities of financial markets. Machine learning enhances risk prediction accuracy by analyzing high-dimensional datasets to detect hidden patterns. Supervised learning models automate credit risk evaluation, reducing default rates and improving financial security. Additionally, unsupervised learning techniques like assist in identifying fraudulent transactions, strengthening financial risk management. Algorithmic trading is another critical application of Python-driven AI, particularly in stock and commodity markets. Unlike traditional trading strategies based on heuristic rules, machine learning leverages vast datasets, market trends, and financial reports to optimize trading decisions. Deep learning enables high-frequency trading by identifying short-term price fluctuations and dynamically adjusting investment portfolios. This automation not only enhances trading efficiency but also maximizes profitability through continuous model training. In customer service, AI-powered chatbots leverage natural language processing (NLP) to improve user interactions. By analyzing customer behavior and preferences, these chatbots provide personalized recommendations while reducing operational costs for financial institutions. Beyond fintech, AI has significantly influenced social media through computer vision technologies, including facial recognition, automated content moderation, and personalized recommendations. Facial recognition enhances security by enabling biometric authentication, replacing traditional password-based access. Additionally, it facilitates photo organization by automatically tagging individuals, improving user experience. AI-driven video moderation reduces the reliance on human reviewers by filtering inappropriate content, ensuring a safer digital environment. Furthermore, AI algorithms analyze user engagement patterns to personalize content recommendations, enhancing user retention and engagement. Advanced video effects and filters, powered by AI, further enrich interactive experiences on social media platforms. Overall, this essay underscores Python’s pivotal role in AI-driven advancements across fintech and social media. Through its robust ecosystem, Python has enabled groundbreaking innovations that enhance efficiency, security, and user engagement.

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References

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Published

10-05-2025

How to Cite

You, X. (2025). Python In the Era of Artificial Intelligence: Advancements in Fintech and social media. Highlights in Business, Economics and Management, 55, 183-187. https://doi.org/10.54097/4hvw1t56